Half Dome Partners
12 Case Studies
A Half Dome Partners Case Study
Leprechaun Lines, a charter bus provider from New York's Hudson Valley, faced the challenge of an outdated website and a need to better target the high-value direct-to-consumer market. They engaged vendor Half Dome Partners for a comprehensive digital marketing solution, including website re-design, content creation, and local SEO.
Half Dome Partners implemented a strategy including a new website design for improved user experience, ongoing SEO, targeted Google AdWords campaigns, and sales process consultation. The results were significant, including a 56% increase in website ticket purchases, a 43% decrease in cost per conversion, and an 82% decrease in total PPC spend, demonstrating a highly efficient and effective campaign managed by Half Dome Partners.