Case Study: Vector Technical boosts Facebook audience growth with Haley Marketing

Vector Technical, Inc. - Customer Case Study

Vector Technical, Inc., a northeastern Ohio staffing firm, wanted to build a stronger social media following to connect with job seekers and hiring managers and strengthen its reputation as an employer of choice. Haley Marketing helped them through its Social Pro service, supporting their efforts to turn existing content and job openings into a more effective online presence.

Haley Marketing expanded Vector Technical’s Social Pro program with paid Facebook advertising, defined target audiences from candidate emails, built lookalike audiences, and created a persona to broaden ad reach. By monitoring and refining the campaign over time, Haley Marketing helped the company nearly double its Facebook likes in less than a year, with page likes increasing 265% in 18 months, while also driving more website traffic, candidate applications, and new business.

Vector Technical, Inc.

Tim Bleich

Owner