Case Study: NFL achieves a successful virtual draft broadcast with Haivision

NFL draws 55 million viewers with Haivision

The NFL faced the challenge of adapting its planned live draft event in Las Vegas to a completely remote, socially-distanced broadcast due to the pandemic. With less than three weeks to finalize a solution, the league needed to overcome unreliable home networks and security concerns. They turned to Haivision and utilized its SRT protocol and Makito X decoders to build a new workflow.

Haivision implemented a solution using SRT Gateways and Makito X decoders to securely route over 132 live SRT feeds from prospects, coaches, and general managers across the public internet. This technical setup enabled the NFL's first virtual draft, which was a massive success, drawing a record 55 million viewers worldwide—a 35% increase in viewership over the previous year.

NFL