Case Study: Mediaset España achieves dramatic cloud cost savings and improved streaming quality with Haivision Lightflow Encode

Intelligent Encoding Drives Dramatic Cost Savings for Mediaset España

Mediaset España, Spain’s leading broadcaster with seven TV channels and multiple digital platforms including Mitele and Mitele PLUS, faced a major challenge modernizing its on-demand delivery while transcoding over one million minutes of video per year. Wanting to move processing to the cloud to cut on-premise network complexity and scale for growing demand, Mediaset was concerned that cloud egress, storage, processing and CDN costs could become unmanageable — so it turned to Haivision and its Haivision Lightflow Encode solution.

Haivision deployed Lightflow Encode on Mediaset’s Microsoft Azure subscription, using its LQI metric and machine learning to transcode mezzanine files into optimized ABR HLS/DASH outputs for delivery via Akamai CDN. The result: improved perceived video quality and viewer engagement, significant reductions in transcoding plus CDN delivery and storage costs, and streamlined on-premise infrastructure — benefits Mediaset began realizing within months of Haivision’s implementation.

Mediaset España

Manuel Guisado

CTO Multiplatform