Case Study: MuleSoft achieves a lower cost per lead with Haiilo

MuleSoft lowers cost per lead with Haiilo as 88% of employees engage monthly

MuleSoft, a company that provides a leading platform for building application networks, was seeking new ways to generate leads and expand the thought leadership of its employees. To address this challenge, they turned to the vendor Haiilo for an employee advocacy solution.

MuleSoft implemented Haiilo's platform to allow employees to easily share trusted content. The solution was successfully adopted, with nearly 90% of users active monthly. Using Haiilo, MuleSoft achieved a competitive cost per lead, with approximately 20 prospects engaging with the shared content each month. The vendor Haiilo helped build credibility and position the sales team as trusted advisors.

MuleSoft