Case Study: Podge connects digital leaders with Guild

Stodge Podge's 10th birthday creatively connects the brightest digital talent in the North

Podge, the UK networking community founded by Phil and Clare Jones, needed a better way to connect invite-only Stodge Podge attendees before and after its 10th anniversary event in Manchester. The team wanted an online space that felt creative and on-brand, rather than a generic professional networking platform.

Guild provided a branded online community for the Stodge Podge event, complete with themed welcome content and video to engage members and support logistics, pre-event networking, and post-event collaboration. The community helped attendees connect, share information, and access exclusive content like a Q&A with James Timpson; while no hard metrics were given, Podge said Guild was quick and simple to set up and successfully carried the event branding through the experience.

Podge

Phil Jones

Leader in Digital, Creative, Sport and Music