Case Study: Norfolk Liberal Democrats coordinate councillors and volunteers with Guild

Norfolk Liberal Democrats use Guild to co-ordinate councillors and volunteers

Norfolk Liberal Democrats, coordinated by the Norfolk County Coordination Committee (NC3), needed a simple, secure way for dispersed councillors and volunteers to communicate and collaborate on policy, campaign planning, and sensitive election strategy. After considering tools like Slack, Microsoft Teams, WhatsApp, Signal, and Telegram, they chose Guild for its ease of use, privacy, and GDPR-compliant messaging.

Guild gave Norfolk Liberal Democrats a private, easy-to-set-up platform with separate groups for different campaigns and projects, helping them share documents, coordinate reviews and strategy, and keep candidates informed. Guild’s browser-based usability and security controls made it accessible to users of all technical levels, with the case study noting strong adoption across the group, though no specific numerical business impact was reported.

Norfolk Liberal Democrats

Steffan Aquarone

Chair