Case Study: Heimaleiga achieves automated, scalable management of 130+ aparthotel listings with Guesty

How This Aparthotel Business in Iceland Keeps Occupancy Rates of 90%

Heimaleiga, founded by Sölvi Melax, is an Icelandic aparthotel operator managing over 130 multi-unit listings across Reykjavík. As the company grew past 100 active listings, Heimaleiga struggled to scale: multi-owner buildings complicated finances and revenue management, daily operational issues outpaced staff capacity, and Sölvi needed a property management system (PMS) that supported multi-unit operations—so he evaluated options and selected Guesty.

Guesty’s PMS (including its Unified Inbox, Automation Tools, Multi-Calendar, Marketplace and financial tools like commission formulas, e‑quotes and revenue-share features) centralized communications, enabled remote team management, and brought owners financial transparency. The platform saved Heimaleiga roughly 30–40% of team time each week, supported plans to grow apartments by ~25% to about 160 units (with a target of over 200 units by mid‑2021), and allowed the company to maintain high occupancy while scaling more efficiently with Guesty.

Heimaleiga

Sölvi Melax

Founder and Managing Director