Case Study: The London Residents Club achieves scalable, high-quality in-house service with Guesty

How Guesty Helped London Residents Club Provide the Highest Level Of Service

London Residents Club, founded by Tom Archer and Will Parry, is a prestigious property management company that grew rapidly—doubling its client base overnight after a 2017 acquisition—and today manages more than 200 properties. That growth, combined with a deliberate choice to keep housekeeping and in-person check-ins in-house for a high-touch guest experience, created operational strain: more guest enquiries, content management and time-consuming coordination that threatened service quality.

Guesty provided property-management software with automation, task workflows and responsive support, allowing London Residents Club to automate messaging, streamline task assignment and manage Airbnb listings without outsourcing core services. As a result, Guesty helped the company handle the increased volume, save time on operations, improve response times, and scale to 200+ properties while maintaining the high level of service that defines their brand.

London Residents Club

William Parry

Director