Case Study: The Macomb Bar achieves higher member engagement and lower AMS costs with GrowthZone

The Macomb Bar - Customer Case Study

The Macomb County Bar Association, a voluntary metropolitan bar in Mt. Clemens, MI with about 1,300 members, needed an affordable, reliable association management system after years of struggling with costly platforms and inadequate lawyer referral tools. Their main pain points were rising fees, poor customer support, and a patchwork of outdated or discontinued lawyer-referral solutions that wasted staff time and hindered member services.

They selected GrowthZone for its price point, user-friendly WordPress-based site, and built-in marketing automation and continuing education modules, while using Community Lawyer for referral management. The new setup saved staff time, improved member contact through email, lists, events and automated campaigns, and delivered the functionality they needed at a cost that fit their budget.

The Macomb Bar

Rick R. Troy

Executive Director