Case Study: Michigan Manufacturers Association achieves 65% cost savings with GrowthZone

Michigan Manufacturers Association - Customer Case Study

The Michigan Manufacturers Association was looking for a better association management system (AMS) after struggling with inefficiencies, higher payment-related costs, and a less intuitive user experience in its previous setup. It needed a solution that would integrate more smoothly with its website, improve member self-service, and make staff time more productive.

GrowthZone delivered a more user-friendly AMS with easier website integration, helping the association streamline member interactions and payment processing. As a result, the Michigan Manufacturers Association reported about 65% overall cost savings, 35% increased staff efficiency, and improved cash flow, with credit card payments coming in more frequently.

Michigan Manufacturers Association

Dane Cooke

Information Technology Coordinator