Case Study: withQ builds a full marketing engine with GrowthExpertz

withQ builds a full marketing engine in 6 months with GrowthExpertz

The AI startup withQ (formerly Q Concierge) faced a significant marketing challenge, having no strategy, channels, or brand presence despite a working product and a $10M pipeline. Their website and "voice AI" positioning were misaligned with their target audience of hotel operators, failing to build credibility or generate inbound leads. They engaged the vendor GrowthExpertz to build a marketing function from zero.

GrowthExpertz implemented a comprehensive solution, launching parallel tracks for PR, content/SEO, paid advertising, and social media. This included a complete rebrand to withQ and a website redesign to better target hotel operators. The results were substantial, including coverage in two top industry publications, 34 SEO blog posts, over 367,000 paid impressions driving 5,874 website visits, and a rise to 200+ monthly organic visits. GrowthExpertz also hired and trained a full-time Marketing Manager to own the new marketing engine.

withQ (formerly Q Concierge)