Case Study: Abbeyfield achieves a modern, unified digital platform with GrowCreate

Abbeyfield unifies 2 web properties with GrowCreate

Abbeyfield, a charitable organisation providing housing and care for older people, faced the challenge of modernizing and managing two distinct web properties while maintaining brand consistency. They partnered with vendor GrowCreate to unify their digital presence on a scalable platform and improve their content management capabilities.

GrowCreate implemented a solution using the Umbraco CMS and integrated Yext for centralized location management. This streamlined content updates, enhanced the user experience, and improved local SEO performance. The new platform provided Abbeyfield with a future-ready infrastructure, ensuring accurate online information for their facilities and making it easier for future residents and their families to find them.

Abbeyfield