Case Study: Southcare Inc boosts youth engagement in aged care boards with GroupMap

Southcare Inc generates 46 ideas in an intergenerational workshop with GroupMap

Southcare Inc, an aged care organization, faced the challenge of engaging younger people on its board and injecting fresh, innovative ideas into its services. To break from traditional methods, they partnered with the vendor GroupMap and facilitator Alicia Curtis to use an online brainstorming tool for an "unconference" workshop.

Using GroupMap's real-time collaboration tool, the workshop brought together over 30 participants from different generations to brainstorm solutions. The solution successfully generated 46 ideas and actionable strategies, including targeted youth advertising and governance changes. The measurable impact was a clear set of prioritized strategies for increasing youth engagement and fostering a more innovative boardroom culture.

Southcare Inc