Case Study: Morehouse College Innovation and Entrepreneurship Center improves strategic planning and collaboration with GroupMap

Morehouse College Innovation and Entrepreneurship Center runs 24-week AGAP with GroupMap

The Morehouse College Innovation and Entrepreneurship Center (miec) needed a collaborative online brainstorming tool to support its Accelerating Growth Activator’s Program. The challenge was to find a platform that would allow business owners to capture information, develop strategic plans, and collaborate effectively with coaches and subject matter experts during bi-weekly sessions. They selected GroupMap for its collaborative meeting and brainstorming capabilities.

GroupMap provided an online workspace using customizable PESTLE Analysis and Business Model Canvas templates. This solution allowed business owners to conduct environmental scans and develop agile strategic plans, creating living documents that were easily shared. The program successfully helped businesses refine their models, with participants praising the platform for being a centralized, user-friendly, and invaluable collaborative tool that supported their strategic planning and growth.

Morehouse College Innovation and Entrepreneurship Center (miec)