Case Study: E.ON improves stakeholder perception insights with Caliber

E.ON tracks ESG scores across 47 million customers with Caliber

E.ON, a major international energy company, sought to improve its reputation scores and public understanding of its transition to a sustainable energy provider. Despite high brand awareness, the company needed to better communicate its new position and assess the impact of its messaging on different stakeholders. To address these challenges, E.ON partnered with Caliber for its perception data and reputation tracking services.

Caliber implemented a customized solution for E.ON, including tailored ESG tracking and specific questions about sustainability perceptions. This allowed E.ON to gain clear insights into how different stakeholder groups viewed the company and to observe the direct impact of its campaigns on its reputation scores. The solution was scalable across multiple markets and integrated directly into E.ON's internal dashboard, providing live data for informed decision-making.

E.ON