Case Study: PGA of America achieves faster, more affordable AI operations with Groq

PGA of America Transforming Operations with Faster, Smarter AI

The PGA of America, a member-based not-for-profit trade association, needed to innovate by integrating practical and affordable artificial intelligence to empower staff and streamline operations on a limited technology budget. Their challenge was to find an AI inference solution that could be seamlessly implemented without high costs or complexity, moving beyond buzzwords to deliver real impact.

The organization partnered with Groq to power its custom-built "PGA Assistant," an AI tool that helps employees with tasks like rewriting emails, brainstorming ideas, and locating documents. By using Groq's fast and cost-effective inference engine, the PGA was able to build and deploy the solution rapidly, significantly cutting administrative workloads and freeing up staff to focus on member engagement and growing the game of golf.

PGA of America

Kevin Scott

Chief Technology Officer