Case Study: Tara Wilson Agency elevates tech training with Groove Jones' AR WebAR game

A Groove Jones Case Study

Tara Wilson Agency boosts training engagement with Groove Jones’ WebAR game and real-time analytics

Tara Wilson Agency partnered with Groove Jones to overcome the challenge of traditional smartphone training for a top tech organization. Their goal was to transform this training into an immersive and engaging experience that would effectively showcase the phone's key features.

Groove Jones developed an interactive WebAR game that utilized face-tracking technology and power-ups tied to phone features. The solution included a customizable avatar creator and an integrated leaderboard to foster competition. This approach made learning exciting and memorable, with real-time analytics tracking key metrics like daily active users and average session time to measure engagement and success for the client.


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