Case Study: Redwood Outdoors achieves 54% higher campaign-attributed revenue with Groove Commerce

Redwood Outdoors grows email revenue 54% with Groove Commerce

Redwood Outdoors, a provider of premium outdoor saunas and ice baths, partnered with Groove Commerce to overcome challenges with their Klaviyo email marketing platform. Despite using the tool, their efforts were inconsistent and lacked strategic direction, resulting in untapped potential for customer engagement and revenue growth. They also had no SMS strategy in place.

Groove Commerce revitalized their approach by overhauling email creative design, implementing advanced segmentation for personalization, and integrating a synchronized SMS strategy. This solution, executed through Klaviyo, drove significant measurable improvements. Groove Commerce helped Redwood Outdoors achieve a 54% increase in campaign-attributed revenue and a 29% increase in flow-attributed revenue, while also decreasing their email spam and unsubscribe rates.

Redwood Outdoors