Case Study: Barron Designs increases revenue 25% with Groove Commerce and BigCommerce

Barron Designs increases revenue 25% with Groove Commerce

Barron Designs, a home and building material design company, struggled with a fragmented online presence and a poor user experience across their four separate eCommerce websites. Their custom platform was difficult to manage and prevented effective cross-selling. To address these challenges, they partnered with Groove Commerce for a migration to BigCommerce.

Groove Commerce consolidated all four sites into a single BigCommerce store. They implemented custom UX/UI design and developed unique page builder widgets for easy content management. A key solution was creating a system that generates custom-configured products on the fly during an order. This migration resulted in a 25% increase in revenue, a 42% increase in orders, and a 47% increase in conversion rate for Barron Designs.

Barron Designs