Case Study: TAO Clean achieves 75+ influencer partnerships and 22K+ code conversions with GRIN

Personal Care Brand Scales their Influencer Program with Software

Tao Clean, a Southern California personal-care device brand focused on clean, minimalist daily routines, was running an influencer program from spreadsheets and one overworked manager. With outreach scattered across emails, agencies, and open tabs, they needed a scalable, organized system to track outreach, inbound inquiries, product fulfillment, and ROI—so they turned to GRIN’s influencer management software.

GRIN centralized Tao Clean’s CRM and outreach, enabled mass email campaigns and better vetting, and delivered clear reporting for attribution. Using GRIN, the team sent 11K+ emails, scaled the program to roughly 75 influencers, and achieved 22K+ code conversions, while freeing up time previously spent on spreadsheets and manual workflows.

Tao Clean

Jessika O’Neal

Influencer Marketing Strategist