Case Study: Superfeet boosts engagements by 87% with GRIN

How Superfeet increased engagements by 87% with GRIN

Superfeet, a Pacific Northwest-based company known for premium insoles, needed a better way to run its creator program. Managed by a one-person team, the process had become cumbersome and expensive, relying on spreadsheets and Google Docs with little visibility into campaign performance. GRIN was brought in to replace the manual workflow with its all-in-one Creator Management platform.

With GRIN’s Activations, Creator Discovery Suite, email integration, reporting and analytics, creator payments, and Curated Lists, Superfeet was able to streamline creator recruitment, onboarding, communication, and payment in one platform. The results were strong: Superfeet grew its creator community to 76 members, produced 109 pieces of creator content, and achieved 87% higher engagements year over year.

Superfeet

Heather Saldiva

Influencer and Social Media Marketing Specialist