Case Study: Topo Designs achieves major affiliate growth and 2.9M+ impressions with GRIN Professional Services

Professional Services the secret behind Topo Designs’ affiliate program

Topo Designs, an outdoor lifestyle brand based in Denver, needed to launch an influencer program but lacked experience and had a limited budget to stand out in a crowded market. They partnered with GRIN, engaging GRIN’s Professional Services to kick off and scale their affiliate marketing efforts.

GRIN’s in-house Professional Services team built and managed Topo Designs’ affiliate program, supplying monthly Curated Lists of creators and coordinating closely with Senior Manager Rick VanderLeek. In the first year GRIN generated 85+ active affiliate partnerships, 2.6K+ conversions and 2.9M+ impressions, and will continue expanding the program and prioritizing top-performing partnerships.

Topo Designs

Rick VanderLeek

Senior Manager Brand Partnerships