Case Study: India Film Project boosts sponsorship management and cash flow with Gridle

IFP manages sponsorships with Gridle

India Film Project (IFP), Asia’s largest film-making event, was juggling sponsorships, leads, invoicing, reminders, and proposals across Excel sheets, docs, PPTs, emails, and calendars. This patchwork process created extra effort, made it hard to track priorities, and slowed down cash flow and follow-ups.

With Gridle, IFP moved these workflows into one place to manage sponsorships, leads, notes, discussions, statuses, and reminders more efficiently. Gridle helped the team follow up on about 600 leads in under a month, improve deal flow, and get paid 15% faster, while boosting productivity by reducing wasted time.

India Film Project

Ritam

Founder