Case Study: PBS Nature grows a 40K Instagram audience and 400% email subscribers with Greta Rose Agency

PBS Nature built a 40K Instagram audience with Greta Rose Agency

PBS Nature partnered with Tangled Bank Studios to produce the episodic series Wild Hope and faced the challenge of building a digital audience from the ground up. Their objective was to use Instagram and YouTube to educate and inspire viewers about conservation. They enlisted Greta Rose Agency for its expertise in branding, audience growth, and digital strategy.

Greta Rose Agency developed a complete brand identity and executed a 100% organic campaign strategy focused on quality content. The solution involved curating collaborations with NGOs and optimizing the website for top SEO rankings. The results were significant, including growing an Instagram audience from 0 to 40,000 followers and achieving a 400% growth in email subscribers through a quiz opt-in. The project's success was highlighted by its nomination for three Webby Awards.

PBS Nature