Case Study: Dennis Eagle boosts engagement and market presence with Greensquare Brand Design

Dennis Eagle enhances magazine engagement with Greensquare Brand Design and 1,000+ vehicles annually

The customer, Dennis Eagle Ltd, a manufacturer of refuse collection vehicles, required a more engaging and professional in-house magazine to better reflect its market-leading business. The vendor, Greensquare Brand Design, was initially commissioned for statement illustrations but was subsequently invited to redesign the publication, Eagle Eye.

Greensquare implemented best-practice magazine design for Eagle Eye, introducing new page furniture, more prominent headings, impactful images, and new graphical devices and features. The vendor also created a direct mail sub-brand called Route Ready to support Dennis Eagle's drive for increased market share. The solution resulted in a more engaging publication that continues to be refined to strengthen the client's credentials.

Dennis Eagle Ltd