Case Study: The Lawn Depot boosts online sales and brand awareness with Greensmith

The Lawn Depot - Customer Case Study

The Lawn Depot, a lawn and garden center and turf management company, needed to expand its digital strategy and add an e-commerce solution to its website. They partnered with the vendor Greensmith to develop a product-oriented marketing plan and meet these challenges.

Greensmith solved this by integrating e-commerce with the company's POS system and loading a wide array of products online. They then promoted the new online store through cohesive digital and print marketing channels. This omni-channel strategy implemented by Greensmith yielded an average sales increase of 6.625% over a four-month period, with a notable 15% increase in June.

The Lawn Depot