Case Study: Kawanti achieves a unified Alaskan brand with GreenRubino

Kawanti unifies four businesses into one brand with GreenRubino

Kawanti, an Alaskan expedition company operating under multiple brands, faced a fragmented market presence that diluted its iconic status. The company engaged the Seattle ad agency GreenRubino to address this challenge through a comprehensive rebranding initiative.

GreenRubino consolidated Kawanti's four business entities into a single, unified brand. The solution included creating a new company name, logo, visual identity, and a new website. The results were a complete company reorganization and a brand that better reflects its Alaskan legacy, leading to vastly improved cross-selling opportunities. The client confirmed the new website absolutely met their needs for the future.

Kawanti