Greenlane Marketing
13 Case Studies
A Greenlane Marketing Case Study
Greenlane Marketing helped an Amish furniture ecommerce store that needed to increase its online reach and visibility. The challenge was to grow customer service chats and drive transactions while operating on a limited budget and facing significant competition in the furniture space.
The solution implemented by Greenlane involved optimizing the client's Shopping campaigns with negative keywords to target more qualified, long-tail searches. They also enhanced product feed titles and descriptions for key items like beds and desks. These optimizations for Surfaces Across Google led to a 40% increase in new users and a 161% increase in total conversions, including seven high-value transactions worth approximately $20,000. Greenlane Marketing achieved these results without increasing the client's advertising spend.
Amish Furniture Ecommerce Store