Case Study: St. Louis Ambush boosts sponsor engagement and social growth with Greenfly

St. Louis Ambush drives 2-4x social follower growth with Greenfly

The St. Louis Ambush, a Major Arena Soccer League club, understood that its players were its most powerful voices for reaching fans. Their challenge was to leverage this asset to engage their fanbase on social media with fresh content and to amplify a new sponsorship in an authentic way. They partnered with the vendor Greenfly to utilize its platform for collecting and managing short-form video content.

Using Greenfly's platform, the Ambush streamlined their workflow to gather original videos from players, coaches, and staff for a sponsored mental health campaign. This solution saved the team significant time and empowered players to create content, which was shared across social channels. As a result, Greenfly helped the club secure a new sponsor, Compass Health Network, and the campaign drove a 2-4x growth in followers across key platforms while significantly boosting overall social engagement for the season.

St. Louis Ambush