Case Study: InterTradeIreland achieves a refreshed digital experience with Green17 Creative

InterTradeIreland refreshes digital experience for 60,000+ businesses with Green17 Creative

InterTradeIreland, a cross-border business growth body supporting SMEs, partnered with vendor Green17 Creative to refresh its website. The challenge was to improve the site's usability and clarity, helping users navigate a large amount of information to find relevant support and programmes more efficiently.

Green17 Creative conducted a comprehensive user experience audit and restructured the site's navigation. They introduced intuitive, goal-oriented sections and consistent page layouts. Alongside a new visual identity, this created a more cohesive and purposeful digital experience. The solution helped users find the right support faster, ensuring InterTradeIreland remains at the forefront of its sector.

InterTradeIreland