Case Study: Ungalli boosts conversions and Kickstarter success with Green Story

Transforming plastic into positive impact to convert customers and drive revenue

Green Story partnered with Ungalli, a Canadian sustainable fashion brand that needed to provide its customers with transparent, credible data on its supply chain and environmental impact. The brand sought third-party validation for its sustainability claims and a solution to help it achieve carbon neutrality in a way that would resonate with its audience.

The solution from Green Story was the Know Your Impact tool, which Ungalli integrated into its e-commerce site to display the positive impact of each product. This implementation more than doubled the website's conversion rate and was instrumental in a successful Kickstarter campaign where 99% of backers cited this transparency as a key reason for their support.

Ungalli