Case Study: Pact drives consumer loyalty and 4x growth with Green Story's sustainable impact and carbon offsetting solutions

Pact leverages quantitative sustainability data to drive consumer loyalty and 4x growth through a transparent and simplified approach

Pact, an apparel brand, wanted to quantify and communicate the environmental impact of its supply chain to customers. They sought a tool to translate complex sustainability data into digestible information and also needed a solution to measure and offset their greenhouse gas emissions. They partnered with vendor Green Story to address these challenges.

Green Story implemented its Know Your Impact solution to perform a life cycle assessment and create customized widgets for Pact's product pages. They later used the Simplizero Ecommerce platform to make Pact’s products carbon neutral. As a result, Pact’s revenue grew four times since 2018, and the brand expects over 40% growth in the year following the Simplizero implementation, driven by increased consumer loyalty and transparency.

PACT

Jon Jennings

Chief Innovation Officer