Case Study: Olive & Sinclair achieves national brand growth with Green Olive Media

Olive & Sinclair boosts national brand reach with Green Olive Media and 24.6M media impressions

Olive & Sinclair, a premium bean-to-bar chocolate brand, faced challenges with inconsistent brand expression and a lack of a strategic marketing plan, which was stunting its growth and national awareness. The company engaged Green Olive Media to overhaul its brand positioning, packaging design, and to implement a comprehensive marketing and public relations strategy to reach a wider audience.

Green Olive Media implemented a unified design approach across all packaging and marketing materials and executed a targeted national PR campaign that included pitching to key influencers and securing event participation. This solution successfully elevated Olive & Sinclair to a nationally loved brand, resulting in over 24 million media impressions and placement in major retail outlets like Whole Foods. The vendor's work directly led to increased sales and a significant return on investment for the client.

Olive & Sinclair