Case Study: Nutrisense runs ReOps 15x faster with Great Question

Nutrisense runs ReOps 15x faster with Great Question

Nutrisense, a health tech company that helps users understand their metabolism and reach health goals, faced a challenge in establishing its user research function. As the sole UX researcher, Clemens W. Janssen needed to automate research operations (ReOps) to save time and increase efficiency, but was bogged down by a manual process using multiple disparate tools like Typeform, Gmail, and Calendly.

By implementing the all-in-one Great Question platform, Nutrisense automated its recruitment, scheduling, and panel management. This solution drastically reduced the time spent on ReOps from 60 minutes per week to just 4 minutes, a 15x increase in productivity. This efficiency gain allowed the researcher to focus on strategic analysis and helped lay a scalable foundation for the company's future research growth.

Nutrisense