A Great Idea
114 Case Studies
A A Great Idea Case Study
Janssen Oncology, one of the world's largest providers of cancer treatment pharmaceuticals, faced a challenge with a tablet tool for health providers. The tool's original concept had over 40 linear pages of content and forms, creating an overwhelming user experience. Janssen Oncology partnered with A Great Idea to streamline the tool's UX and make it more responsive to user feedback.
A Great Idea simplified the interface by mapping out the project's goals and introducing collapsible FAQ centers, form logics, and other user patterns. They created wireframes and an active prototype before executing the visual design in accordance with Janssen's brand guidelines. The result was a clean, simple, and powerful tool with clear calls to action, providing users with a seamless and effective experience.