Case Study: FaithAction achieves stronger community health fundraising with A Great Idea

FaithAction launches a bilingual health campaign in 3 channels with A Great Idea

FaithAction, a community organization, needed compelling messaging for its 2024 end-of-year fundraising campaign to inspire donors and communicate the importance of its work addressing community health. They partnered with the vendor A Great Idea for copywriting, design, and awareness campaign services to meet this challenge.

A Great Idea developed a fully bilingual, health-centric campaign with a multi-channel approach. The solution included translated assets and representative illustrations to connect with the primary Spanish-speaking audience. The vendor's work created reinforcing touchpoints across social media, a blog, and a printed mailer to highlight FaithAction's impact and mobilize donors for their annual drive.

FaithAction