A Great Idea
114 Case Studies
A A Great Idea Case Study
Creation Justice Ministries, a community organization, faced the challenge of a brand identity that no longer reflected its current scope and momentum. They partnered with the vendor A Great Idea for a comprehensive brand evolution, utilizing services including brand strategy, brand identity, and copywriting.
A Great Idea implemented a strategic solution built on stakeholder feedback, which included modernizing the logo, reinventing the tagline, and creating a more flexible visual system. The result was a strongly valued updated identity that made the brand easier to recognize and use, better aligning it with the organization's advocacy-forward future.