A Great Idea
114 Case Studies
A A Great Idea Case Study
A Great Idea partnered with the Carolina Federation to address the challenge of managing three independent but interconnected websites for its 501(c)(3), 501(c)(4), and PAC entities. The organization's existing WordPress sites suffered from poor performance, maintenance difficulties, and security concerns, which created friction in publishing timely advocacy updates and engaging supporters effectively.
The solution from A Great Idea involved migrating all three sites to Webflow to improve speed, security, and ease of use. They also refreshed the brand system and copy to create a cohesive yet distinct identity for each entity and seamlessly integrated essential advocacy communication tools. The result was the successful launch of three faster, more secure websites that are easier for staff to manage, leading to stronger supporter engagement and overwhelmingly positive feedback.