A Great Idea
114 Case Studies
A A Great Idea Case Study
A Great Idea partnered with Amida Care to design a clear, engaging, and inclusive brochure. The challenge was to effectively communicate the complex benefits, usage, and accessibility of new long-acting HIV prevention and treatment products to the public.
The solution from A Great Idea involved creating a visually compelling brochure with scannable copy and culturally sensitive visuals that reflected the diversity of the audience. The final product successfully conveyed the advantages of these therapies, and the work was recognized with a 2025 Graphic Design USA award.