Case Study: Amida Care advances transgender health care awareness with A Great Idea

Amida Care expands transgender health care awareness with A Great Idea in a multi-page report

A Great Idea partnered with Amida Care, a nonprofit community health plan serving individuals with transgender experience. The customer needed to produce and art direct a multi-page report to expand awareness and inclusion of culturally competent transgender health care.

A Great Idea provided content strategy and print & digital design to create the report. Their solution used a light, easy-to-follow format with infographics and quotations to highlight expertise, while ensuring universal access and portability for wide distribution. The vendor successfully produced the final report to meet the client's awareness goals.

Amida Care