Case Study: Housing Families First boosts visibility and celebrates campus expansion with Gray Ryan Communications

Housing Families First earns 15 media placements with Gray Ryan Communications

Housing Families First, a Central Virginia nonprofit serving families facing homelessness, engaged Gray Ryan Communications after a successful capital campaign. Their challenge was to build on that momentum and generate greater visibility for their newly expanded campus and programs.

Gray Ryan Communications developed and implemented a strategic communications plan centered around a grand opening event. The solution included crafting key messages, creating fact sheets, and conducting proactive media relations. The campaign resulted in 15 media placements across print, online, radio, and TV, a capacity-attendance grand opening, and significant built goodwill for the organization.

Housing Families First