Gray Digital Group
8 Case Studies
A Gray Digital Group Case Study
Hill Horticulture approached Gray Digital Group to increase its digital presence and lead generation, aiming to become an industry leader online.
Gray Digital Group implemented a solution combining a new website build, SEO, and PPC. The redesigned website offered multiple conversion points, while localized SEO and targeted paid search campaigns focused on profitable service lines and high-intent keywords. The results were significant, including a 117% increase in organic requests, 17 keywords ranked #1, a 9.76% conversion rate from PPC, and a 6,764% return on ad spend.