Case Study: a Large Healthcare Organization boosts grateful patient fundraising capacity with Gravyty's AI-powered Raise

Transforming grateful patient fundraising with artificial intelligence

A large healthcare organization wanted to improve its grateful patient fundraising program, but fundraisers were limited by capacity and spent too much time digging through the CRM, researching prospects, and writing personalized outreach. Gravyty’s Raise platform was introduced to help the team identify and prioritize grateful patient prospects more efficiently and support timely, personalized engagement.

With Gravyty’s AI-enabled Raise solution, fundraisers received daily prompts for new prospects and follow-ups, along with short AI-generated bios and first-draft messages that could be quickly edited and sent. The result was a faster workflow that turned a labor-intensive process into one that took only minutes, while increasing fundraising capacity to about 4x typical levels and helping the organization reach more patients and supporters without adding headcount.