Case Study: Belu achieves 65% organic visibility growth with Gravytrain

Belu grows organic visibility 65% in 12 months with Gravytrain

Belu, a purpose-led premium water brand, faced challenges with its organic search presence despite strong brand equity. Key barriers included under-optimized content, technical SEO issues, and a lack of a structured keyword strategy. The brand also needed to consolidate its international websites without losing rankings. Gravytrain Digital was engaged to implement an SEO program to address these challenges and unlock sustainable growth.

Gravytrain Digital delivered a comprehensive SEO solution that included technical fixes, on-page optimization, and a new keyword strategy. They also successfully managed an international site migration. This resulted in a 65% year-on-year growth in organic visibility, a 37.5% uplift in click-through rate, and an 11% increase in organic clicks, positioning Belu for long-term global growth.

Belu