Case Study: Carroll College grows Giving Day revenue with Gravyty's Advance and Gratavid

Carroll College grows Giving Day revenue 4x with Gravyty

Carroll College, a private Catholic college, faced the challenge of launching a sustainable Giving Day program with a small advancement team and limited resources. They partnered with Gratavid from Gravyty to help build a strategy focused on steady, intentional growth rather than immediate, overwhelming scale.

Using Gratavid, Carroll College implemented personalized video stewardship to thank donors, which strengthened connections. The solution also involved a layered annual strategy that grew campus participation and ambassador engagement. Over five years, this approach led to a 148% increase in donors and 4x growth in Giving Day revenue, reaching $424,152. The vendor, Gratavid, was key to achieving these results.

Carroll College