Case Study: Belcor achieves a fresh, client-winning brand with Graphical

Belcor refreshes its brand in 12 weeks with Graphical

Graphical was engaged by Belcor, a commercial real estate agent, to update its brand. The challenge was to transform the agency's image to resonate with its target audience in the media and luxury goods sectors and to develop a dynamic website capable of hosting content and property search functionality.

Graphical executed a comprehensive 12-week project involving brand strategy workshops, the creation of user journeys and wireframes, and the development of a fresh brand identity and new website. The solution included a cohesive digital presence across the website and social media. As a result, Belcor reported that the new brand directly helped it win business in a competitive situation.

Belcor