Case Study: Sport Industry Group creates a bold, cross-platform 2026 report with The Graphic Design House

Sport Industry Group launches 2026 report across print and digital with The Graphic Design House

The Graphic Design House was engaged by Sport Industry Group, a producer of an annual publication exploring the UK sports sector, to create a new design concept for their 2026 Sport Industry Report. The challenge was to develop a flexible design that could align with the client's evolving digital platform while effectively supporting both print and digital formats.

The Graphic Design House developed multiple creative routes, ultimately implementing a simplified concept featuring a heatmap-style gradient, an abstract arrow motif, and a flexible six-column grid for clarity. They introduced a new vibrant blue color and gradient-led infographics for consistent data presentation. The final report was successfully launched at a dedicated event and made available in both print and digital formats, supported by cohesive graphics and animations for the launch.

Sport Industry Group