Case Study: WellSpan Health celebrates donors and highlights 2020 impact with Graphcom’s impact report

WellSpan Health celebrates $1,000+ donors with Graphcom impact report

WellSpan Health, a healthcare nonprofit, wanted to celebrate its donors and highlight its key accomplishments from 2020. The challenge was to create a compelling impact report for its $1,000+ donors that focused on three main initiatives: the employee giving campaign, a capital campaign for a new cancer center, and the COVID campaign. They partnered with vendor Graphcom to develop this report.

Graphcom collaborated with WellSpan to design and produce a 20-page impact report in a distinctive 11.5” x 11.5” square format, which was then printed and mailed. The vendor also created a digital version for email distribution, social media sharing, and web posting. This solution successfully delivered a tailored report that celebrated donor contributions and effectively communicated the foundation's major achievements.

WellSpan Health