Case Study: Frederick Health engages audiences with automated email marketing from Graphcom

Frederick Health reaches 233,000 residents with Graphcom’s monthly email updates

Frederick Health, a healthcare provider serving Frederick County, Maryland, collaborates with Graphcom on various email projects. Their challenge was to effectively deliver news and updates to their general audience and generate interest for a virtual health event.

Graphcom implemented a solution that included a monthly email update series for general news and a targeted series of five emails to promote the LiveWell Frederick virtual event. The vendor successfully created and deployed these emailers to engage the audience and encourage participation.

Frederick Health